Off-page SEO optimization is no doubt necessary for the success of an online campaign and majority of the reader may agree with this in context! After this is the whole point of coming to this blog post, right? We all know that link building is the main source of generating quality traffic for a website. Therefore, it is necessary to know how to create quality backlinks to drive your website to the success. In this post, I will focus on the concept of Off-page SEO and highlight off-page SEO techniques that will fuel your business in 2019.
What is the Off-Page SEO?
If you are continuously reading our previous SEO-focused blogs and articles then you may know that SEO is categorized into major parts namely:
- On-page SEO
- Off-page SEO
On page SEO focus on optimizing your website for the search engine making it search-friendly. Whereas, off-page SEO focus on improving your website’s ranking on the search engine result pages. Majority of the online marketers focus upon the on-page SEO, neglecting the utmost advantages of the off-page SEO. They fail to understand the fact that off-page SEO is like a backbone of their business website that plays a role in keeping their ranking on the first few pages.
Quality links you generate through the off-page SEO techniques allow Google to assume that your website has great content. Many people assume that Off-page search engine optimization techniques are limited to the link-building process which is not true. So, what else does it includes? The off-page SEO is the mixture of the major factors that incorporates:
- Social bookmarking
- Social media metrics
- User engagement
- Forum posting
So, these are the factors that create the off-page SEO. Now, how are planning to use these factors to fuel your business ranking in 2019? Thinking about hiring the SEO service for the business website? Great decision, you can make another good decision by reading the guidance given below.
Off-Page SEO Techniques for 2019
- Authority backlinks are the backbone!
Let me tell you a secret, 99% of the posts that rank on the first page have at least one external link that drives customers to a particular website. Do you know there are almost around 100 billion searches are made on the Google on the daily basis? So, how would you catch the attention of the searchers? Yes, through the backlinks. But why backlinks? Google always look for the fresh content and index it for the searches. If your website has quality backlinks then, the search engine will value your web page and make it appear according to the relevant search queries. You can receive quality backlinks for website through guest posting, broken back linking, infographic creation and more.
- Work on your social media signals
There is one thing you must learn! Social is the new face of the SEO. If you want to increase your brand reach then start working on your media signals.
The above image represents how social media support the SEO. So, it is time to start putting more efforts in the social media to expand the brand reach.
Related Post: Use SEO to Increase Blog Visibility
- Start posting on Quora
SEO legends like Rank Fishkin are posting on the Quora to enhance their visibility. So, what are you waiting for? In case, if you have not used Quora before and wondering what is it then, let me enlighten. Quora is the place where you can find the answers to any question anytime. The further information will be given in the next blog. Until then, stay tuned to the Qdexi Technology for more information.