Mobile App Personalization: The Ideal Choice for Your Business

Do you remember the salesman of the nearest store you often visit? Well, he greets you with your first name, suggest you a new product arrived at the store or give you discounts on several items. In short, he or she makes your overall shopping experience pleasurable. But do you know why your overall shopping experience was pleasurable? The answer is simple and known as personalization. Now, most the readers would come up with the question like what is personalization…