October is about to end and everything seems spooky. Halloween is not just for kid to dress up in frightful costumes and go-trick-treating, it is also one great time of year for the brands to come up with creative advertisements to engage audience. The digital marketing service providers make use of different and creative ideas to entertain people through social media.
The brands have already started launching their festive Halloween themed marketing campaigns to capture the attention of their targeted audience. You might have encountered so many Halloween ads while scrolling feeds on social media platforms.
In this blog, we are going to introduce you to the amazing Halloween marketing campaigns launched by top brands. If you have been planning to launch your campaign then you must use these campaigns for inspiration.
Top Strategies Used by Brands for Halloween Marketing
Topshop:- Topshop has been concentrating on delivering a great in-store experience of late. This summer brand began a VR waterslide in its flagship store. Now, this brand is associated with Netflix UK to develop an engaging ‘Stranger Things’ Halloween pop-up. It’s a smart combination and a win-win situation for both the brands. Topshop has come up with a 28-piece stranger things clothing collection after the immense success and popularity of season one. It includes jumpers, t-shirts, and bags. Meanwhile, Netflix is increasing awareness in the run-up to the announcement of season two in the United Kingdom.
Marks & Spencer:- With a long-term drop in clothing purchases, previous year M&S declared that it would be transforming 45 stores into Solely Food outlets. The ever increasing demand for M&S food is clear and never more so than as we head into the colder months. The brand has been planning to delight customers with Halloween-themed treats. It has introduced the spooky spin on its wide variety of confectionary.
Percy Pigs got transformed into the Percy Pumpkins, besides new pals Freaky Frogs, and Zombie Owls. Other than that, the popular “Colin the Caterpillar” (the bestseller of the brand) has been covered up as Dracula.
McDonalds:- Again, integrity is the core of this Halloween advertisement introduced by McDonald’s. These advertisements were recognizable to both the holiday & the brand. It brings out all the festivities of together. This is one another example that you should implement to run a winning Halloween marketing campaign. If your brand is selling products then you can print your spooky Halloween packaging. You can make use of SEO services offered by the experts.
Kylie Cosmetics:- Kylie Cosmetics one of the biggest cosmetics brands utilized this marketing strategy and named it the “Halloween Never Looked So Good campaign.” It’s obvious that Halloween is all about spooky makeup and to represent this perfect match this brand created something fitting. The brand introduced special edition cosmetics on social media and the website. Other than that, the name of the product and packaging were also twisted to fit the theme. You can steal this idea too and splash some embellishing elements on websites and social media profiles to distribute excitement and joy. Make sure that you are building themes in order to make your brand impactful for your audience.
This Halloween Approach Qdexi Technology for Best Halloween-Themed Marketing Ideas
Qdexi Technology is also celebrating Halloween and it’s time to give a big hike to your brand. Reach out to their marketing experts to witness change in your marketing results. This digital marketing company has also announced exciting offers and discount on all its services. Contact us today for more details.