For online retailers, eCommerce conversion rates are considered one of the major problems. The optimum conversion rates define the difference between failure and profitability. The online website owners often feel frustrated about abandoned carts. What’s worse is in all this is the paused flow of website visitors. There might be so many visitors on your website that don’t even reach the checkout process. Then there are visitors who just scroll the website and don’t buy anything. You might have so much of hard work on your website to attract prospects, but what is it that is preventing your customers form closing the deal. If it’s your store, then nothing could be better than hiring the eCommerce development services.
In this blog, we are about to discuss the best practices through which anyone can improve eCommerce conversion rate optimization. Let’s walk you through this:
Tips for Better eCommerce Conversion Rate
Reduce the Loading Time:- According to the studies of Google, more than half of the users abandon the website if it takes more than 3 seconds to load. Users won’t even take a look at your products. This will increase the bounce rate on your website. You have to optimize your website and reduce its loading time. There are many practices that you can adopt to make your website faster and better. All this begins with website CMS and hosting. You have to ensure that all the images on your website are compressed.
Prioritize the Responsive Design:- The responsive web design is coded with the ability to make website respond immediately according the device it is being accessed on. The users should not get troubled while navigating the due to insufficient mobile optimization. By the end of 2020, the mobile eCommerce is expected to grow 45% of the whole. This means your website should be mobile responsive if you want to gain better conversions.
Setup the Structure for Visitors:- If your eCommerce store has too many products then make sure that you have divided them according to the categories. The logical display of the products will make it easier for the users to find the relevant one. You can hire website development services to maintain the structure of your store.
Use High-Quality Images:- Suppose, you are shopping online think about the first thing that will come to your mind. Quality of the product. Right? It’s not new that in online shopping, the customers can’t touch or feel the product quality. Images are all they have. The best you can do is to provide them with high-resolution images or the videos so that customers can understand what they are about to purchase.
Test your eCommerce Checkout Process:- A long checkout process also increases the cart abandonment rate. It shouldn’t be too long, if it is then optimize it immediately. Otherwise you might lose a lot of customers. Only ask for important details from the customers and do not forget to provide multiple methods to pay for the orders. The payment gateway should be complete secure or else users won’t submit their card details.
Want to Take Your Conversion Rate to Whole New Level?
All of the adjustments above should be implemented to the website if you want to increase the conversion rate. If you need any kind of assistance the hire professional web designing agency. Qdexi Technology, is the company you can approach. We understand that one size doesn’t fit all. Therefore, get the tailor-made services based on your business needs. For more details visit the website today!